The art of putting your ideas on paper: printing design
.jpeg "Go from “Shall I do it?” to “Buy it now!” with great packaging")
- The art of putting your ideas on paper: printing design
- In an increasingly digitized world, dominated by screens, packaging design offers us a valuable opportunity to reconnect with tangible and lasting sensations that only graphic finishes can provide. It is the art of transforming ideas into visual forms, creating unique pieces that captivate and communicate in an impactful way.
- Packaging design is a discipline that combines the use of colors, fonts, images and layouts to create visual designs captured on cardboard. Through the balance between these techniques, we can transmit clear and effective messages, leaving a lasting mark on those who are fortunate enough to hold a piece designed for impression in their hands. One of the advantages of packaging design is its ability to generate a multi-sensory experience. The feel of the paper, the sharpness of the print, and the characteristic aroma bring ideas to life, providing a unique emotional connection. It is as if each printed piece contained a little piece of the designer's soul, inviting the client to immerse themselves in a world full of creativity and originality.
- The packaging design process involves careful planning and execution. Each visual element must be chosen precisely to convey the desired message. The choice of colors and fonts plays a crucial role in effective communication, as they can evoke different emotions and establish a visual hierarchy that guides the client through the design. Plus, it requires meticulous attention to detail.
- Every line, every shape and every image must be perfectly aligned to achieve a harmonious and professional result. It's as if each element in the design is a note in a visual symphony, working together to create an aesthetic and memorable experience.
- In short, graphic finishes and packaging design are an art that allows us to transcend the digital world and connect with our deepest emotions through them. If you are looking to transmit messages in an impactful and lasting way and leave an indelible mark in the minds and hearts of your clients, we are your ideal ally.
- June 1 2024|Emilia Piedra Donoso.